Travis Scott e McDonald’s, una collaborazione pazzesca che rischia di diventare storica.
Era dal 1992 che una star internazionale non collaborava con la famosa catena di fast food statunitense. L’ultimo fu Michael Jordan, proprio nel 92.
Travis Scott e McD collaboreranno in tanti modi, il più importante è sicuramente quello della firma del menu esclusivo da parte del rapper.
Non succedeva dal 1992, quando Michael Jordan, firmò il combo menu per McDonald’s.
Quasi trent’anni dopo nei punti vendita americani ci sarà il Travis Scott Meal.
Come riportano le ultime notizie di SkyTg24, nel menu firmato dal rapper e fondatore della Cactus Record ci sarà il celebre Quarter Pounder al formaggio e pancetta, con accanto una porzione di patatine fritte medie, salsa barbecue e una Sprite.
“Travis è un vero fan di McDonald’s, essendo cresciuto mangiando nei nostri ristoranti a Houston, per non parlare di come sia uno dei più grandi artisti musicali e icone culturali del mondo”, ha dichiarato in un comunicato stampa Morgan Flatley, Chief marketing officer di McDonald’s negli Stati Uniti.
Il Travis Scott Meal avrà il costo di 6 dollari ed è già disponibile, negli USA, dall’8 settembre.
I ricavi previsti dalla collaborazione sono milionari. La catena di fast food e l’artista, non soltanto con il menu ma anche con il merchandising, fattureranno milioni di dollari. Un’idea da Premio Nobel.
Qui in basso il video con cui McDonald’s ha annunciato la partnership con Travis Scott ed il suo menu esclusivo.
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